Run campaigns,
not spreadsheets.
The operating system for serious music PR work. Research contacts, draft pitches, track outcomes, report to clients. Open by design — your data, your integrations, your way.
14
Data points per contact
REST + MCP
Open API from day one
5+ yrs
Built on real campaign work
Spreadsheets don't remember who ghosted you last time.
Every campaign should make the next one easier. That only works if your tools actually remember what happened.
The campaign loop that compounds.
Not a 3-step funnel. A system that gets smarter with every campaign you run.
Import and enrich
Upload contacts. TAP enriches with verified emails, roles, submission preferences, and pitch tips.
Draft and pitch
AI drafts that already know each contact's guidelines. Review, edit, send — nothing goes out without you.
Track and learn
Log outcomes. Warmth scores update. TAP remembers who replied, who passed, who needs a follow-up.
Start smarter
Next campaign inherits everything. Contact intelligence carries forward. The system compounds.
See what you're actually working with.
Research, pitch, and track in the same system. Context carries between steps so nothing falls through the gaps.
Research contacts
Import a CSV or discover new contacts. TAP enriches each one with verified emails, submission preferences, role detection, and pitch tips — 14 data points per contact.
Draft and send pitches
AI drafts that already know each contact's submission guidelines. Three variants per pitch, voice profiles that match your tone, and a review step before anything leaves your outbox.
Track every outcome
See who opened, who replied, who added the track. Every outcome feeds back into your contact intelligence so the next campaign starts smarter.
Learn what works
Response rates by outlet, timing windows that work, proven pitch angles, and contact heatmaps — learned from your real campaign data. Every campaign compounds into the next.
Everything else that comes built in.
Features that competitors charge separately for — or don't offer at all.
Coverage reports
Generate shareable PDF reports with your agency branding. Password-protected share links for clients. AI analyses coverage images automatically.
Gmail integration
Connect your inbox. TAP syncs replies, tracks outcomes from email threads, and keeps your contact intelligence up to date — without leaving Gmail.
Relationship intelligence
Warmth scoring tracks how each contact relationship is trending. Cooling detection flags contacts who need attention before you lose the connection.
Follow-up assistant
AI-powered suggestions for who to follow up with, when, and why. Based on response patterns, not arbitrary timers.
Campaign prep briefs
Before you start pitching, TAP generates a brief with contact suggestions, pitch angles, and hooks tailored to your release.
Signal system
A living feed of what matters across all your campaigns. New replies, coverage added, contacts going cold — surfaced in one place.
Contact discovery
Find new contacts with AI-powered discovery. Search by genre, format, or outlet type and add directly to your workspace.
Artist management
Manage your roster with Spotify metadata, campaign history, and release tracking. Every campaign links back to the artist.
Integrations
Connect Gmail, Airtable, Typeform, Monday.com, and Spotify. Import contacts, sync outcomes, and keep your existing tools in step.
9 capabilities. Zero add-ons. All included from day one.
One system instead of seven.
Most agencies stitch together a stack that was never designed to work together. TAP replaces all of it.
Tool
Used for
Gmail
Outreach and replies
Spreadsheets
Contact management
CoverageBook
Coverage reporting
Mailchimp
Contact lists
Notion/Drive
Campaign notes
Play trackers
Radio monitoring
Airtable
Contact database / sync
All handled inside TAP. Context carries between every step.
Chris Schofield
Founder & builder
Built by a promoter, not a tech company
I’ve spent five years running radio promotion campaigns — pitching to national stations, specialist shows, and dozens of regional outlets. I know what it takes to get a record heard.
The pain was never the music or the relationships. It was stitching together seven different tools — spreadsheets for contacts, a CRM that half worked, email templates scattered across inboxes, play tracking in yet another tab. Every new campaign meant rebuilding context I already had.
TAP was built nights and weekends around a full-time job and two kids. It’s not a startup pitch or a VC play — it’s a working tool, built by someone who actually does this work, for people who do too.
The toolkit I wished existed five years ago.
Built for agencies who already know the work.
TAP is for
- Independent PR agencies running multiple campaigns simultaneously
- Radio pluggers managing 1:1 relationships at scale
- Press agents tired of stitching spreadsheets to Mailchimp and Gmail
- Anyone who needs coverage reports that don't take half a day to build
TAP is not for
- Anyone chasing volume over judgement
- Anyone who wants to automate relationships
- Artists doing their own PR for the first time — totalaud.io is built for you
Switching from something else?
See how TAP compares to the tools music PR agencies actually use.
See all comparisonsThe only music PR tool that works the way you do.
Your contacts aren't trapped. Your campaigns aren't locked in. Whether you work from the app, a spreadsheet, a script, or an AI assistant — your data flows where you need it.
Your contacts, unlocked
Enriched contacts accessible from anywhere. API, CSV, or the app itself. Not trapped in another tool’s database.
Run campaigns your way
Some agencies use the UI. Some use scripts. Some talk to an AI assistant. TAP supports all three.
Context that compounds
Every send, reply, and outcome feeds back into contact intelligence. The system remembers what worked so you don’t have to.
Pricing that respects the margins.
Contact enrichment, pitch drafting, coverage reporting, and outcome tracking in every plan. Start free, upgrade when the workload justifies it.
Free
Get started with basic limits. No card required.
Start free- 10 enrichments/month
- 3 pitches/month
- 2 active campaigns
- 25 contacts
- CSV export
Pro
Early access pricing
Standard pricing: $69/month
or $490/year (save 2 months)
Full access to all features.
Start free trial- 200 enrichments/month
- Unlimited pitches
- 10 active campaigns
- Priority processing
- 24hr support
Agency
Early access pricing for the first 100 teams
Standard pricing: $199/month
or $1490/year (save 2 months)
Full campaign OS with team features and API access.
Start free trial- Everything in Pro
- 500 enrichments/month
- Unlimited campaigns
- 5 team members
- API access
Common questions
Is this another CRM?
No. TAP is not a CRM, not a sales pipeline, and not a task manager. It's built specifically for music PR workflows — research, drafting, tracking, and client reporting in one system. CRMs treat contacts like leads. In music PR, they're relationships you maintain for years.
Does TAP send emails automatically?
Never. TAP helps with drafting and gives you context, but every message goes through you. Nothing leaves without your say-so. This is a deliberate design choice — relationships are too important to automate.
What does TAP replace?
Most agencies use 5-7 tools: Gmail for outreach, play trackers for radio, CoverageBook for press, spreadsheets for contacts, Mailchimp for lists, and Drive for campaign notes. TAP consolidates all of this into one system where context carries between steps.
How does contact enrichment work?
Import a CSV or paste a list of names. TAP enriches each contact with up to 14 data points: verified email, role, outlet, submission preferences, pitch tips, social profiles, and more. Enrichment uses multiple sources and assigns a confidence score to each data point.
Is my data secure?
TAP is hosted on Vercel with Supabase (PostgreSQL) for data storage. All data is encrypted at rest and in transit. Row-level security ensures you only see your own workspace data. We never share or sell contact data between workspaces.
What happens if I cancel?
You keep access to your data on the free tier. You can export all contacts as CSV at any time, on any plan. Nothing is held hostage.
Do you comply with GDPR?
Yes. TAP is built by a UK company and designed with GDPR in mind. Contact data is processed for legitimate business interest (professional PR outreach). You can delete any contact and their data at any time.
Can I use TAP for press as well as radio?
Absolutely. TAP works for any music PR outreach — radio plugging, press campaigns, playlist pitching, blog outreach. The enrichment and pitch drafting adapts to the contact type.
The work doesn't get simpler. The system does.
Import your contacts, enrich them, and start your first campaign in minutes. No card required.
Import your contacts freeInside the workflows of working music PR
Fortnightly notes from inside music PR. What's working, what's not, and how the tools are evolving. No spam.
Or grab the free contacts CSV template to get started faster.